Sr. Manager: Customer Advocacy & Engagement
8x8
At 8x8 Inc. [Nasdaq:EGHT] we put communications at the heart of our business and build technology that allows people to connect anytime, anywhere they are in the world, and on any device. XCaaS - the 8x8 Experience Communications Platform - brings together Employee and Customer Experience, enabling hybrid workforces across the globe to connect, collaborate, and delight customers, while providing businesses with real-time communications analytics, intelligence and unique insights.
Learn more on our company website at www.8x8.com follow our pages on LinkedIn, Twitter, Facebook and Instagram.
Sr. Manager: Customer Advocacy & Engagement
About the Role:
Do you believe in the power of every voice? Are you passionate about turning customers into heroes? Then come join our growing team at 8x8, and let’s inspire the world with a brand people will know and love. We are looking for a passionate customer marketing advocate who will help build relationships with our existing and new customer base and launch a true champions program to highlight our heroes.
As our new Sr. Manager of Customer Advocacy & Engagement, reporting to the Director of Customer Marketing & Advocacy, you will:
Expertly navigate internal relationships with sales account teams and sales leadership to build rapport and gain access to customers to drive advocacy and engagement
Initiate, facilitate and manage customer engagements on behalf of 8x8 for top global strategic accounts
Secure and prepare customers for high-profile speaking opportunities, customer spotlight videos, customer case studies, and peer-to-peer reference calls
Secure customer participation in reviews and analyst discussions to drive positive movement in critical analyst reports such as the Gartner MQ and Forrester Wave
Create compelling customer relationship marketing touch points to help drive upsell, cross-sell and retention of products.
Launch and nurture a global customer advocacy program
Create, launch and test an internal incentive program allowing our customers to have a central advocacy networking hub
Coordinate customer reference activities and assets, including reference calls and 1:many reference forums, mining for and helping to develop success story and thought leadership content, as well as identifying and preparing customers for speaking opportunities
Navigate and engage with 8x8 customer accounts to create multiple customer relationships per account (i.e. executive relationships, manager relationships, and agent relationships)
Grow reference accounts by, improving engagement rates and driving advocacy from customers that were not participating previously in reference and advocacy activities
The essential requirements of the job include:
Bachelor's degree and 5+ years of real-world customer marketing experience in SaaS
Both strategic and tactical capabilities – can analyze the market, competitors, and company and can be hands on and help execution at the detailed level.
High energy with the ability to establish meaningful relationships with our customers in an extremely dynamic, diverse environment.
Outstanding communicator with the ability to build relationships, influence across all levels, and drive smart decision-making.
Impeccable organizational skills, a strategic thinker with a keen eye for detail and time management.
Ability to provide clear, structured, and strategic customer engagement plans.
It would be a plus if you also possess previous experience in:
Launching an advocacy program.
CCaaS customer relationship building.
Fluent in Google Suite, Figma, Asana, Influitive or a similar advocacy platform, ReferenceEdge and CMS tools.
The compensation range reflects the Company’s good faith belief at the time of posting. 8x8 has different base pay ranges for different work locations within the United States, which allows us to pay employees competitively and consistently in different geographic markets. The range above reflects the potential base pay across the U.S. for this role; the applicable base pay range will depend on what ultimately is determined to be the candidate’s primary work location. Further, individual base pay depends on various factors, in addition to primary work location, such as complexity and responsibility of role, job duties/requirements, and relevant experience, knowledge, success, education and skills. Base pay ranges are reviewed and typically updated each year. Offers are made within the base pay range applicable at the time. Certain roles are eligible for additional rewards, including discretionary merit increases, bonus and/or stock. Certain roles have the opportunity to earn sales variable compensation incentives based on the terms of the plan and the employee’s role.
Salary Ranges:
$114,000.00 - $190,000.008x8 is proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.
For 8x8 jobs located in the US: 8x8 participates in the E-Verify program.
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