Partner Marketing Coordinator
Black Duck
Black Duck Software, Inc. helps organizations build secure, high-quality software, minimizing risks while maximizing speed and productivity. Black Duck, a recognized pioneer in application security, provides SAST, SCA, and DAST solutions that enable teams to quickly find and fix vulnerabilities and defects in proprietary code, open source components, and application behavior. With a combination of industry-leading tools, services, and expertise, only Black Duck helps organizations maximize security and quality in DevSecOps and throughout the software development life cycle.
Black Duck Software, Inc. is seeking an experienced Channel Marketing Operations Coordinator who will support our global channel marketing team. This position, based in Burlington, Massachusetts, USA, will report into the Senior Director of Marketing, and will work closely with the channel marketing team, regional channel sales organizations, and marketing operations teams along with our global partners. We are looking for a collaborative self-starter who has a passion and experience to work with the channel marketing team and will help to support the rapid growth of our channel business.
Key Responsibilities
- Coordinate reporting for Black Duck global channel marketing activities
- Collaborate with global channel marketing teams to develop and optimize marketing plans to support sales objectives
- Support regional MDF budgets to enable execution of channel marketing plans, and deliver reports on program results
- Consistently communicate channel marketing plans, and results across marketing and sales teams.
- Measure campaign impact through Salesforce reporting, evaluate channel campaign ROI, and present recommendations for improvement.
- Assist with planning and analysis of individual partners and overall partner program
- Help develop and manage partner campaign kits, co-branded assets, and other partner-focused collateral as needed
- Collaborate with third-partner vendors as needed for promotional items, logistics, etc.
- Develop strong relationships with marketing teams at our partners to support key marketing initiatives
- Support strategic alliance partners and channel team by helping to coordinate joint webinars, messaging, and collateral
- Collaborate with other marketing teammates to ensure our channel partners are considered and integrated into campaigns
- Assist with the development and management of partner campaign kits, co-branded assets, and other partner-focused collateral as needed
Qualifications
- Minimum of 2+ years of Partner field marketing or channel marketing experience. Cybersecurity is a plus
- Experience optimizing and partnering on marketing programs with an understanding of how to measure performance. Including, but not limited to, demand generation, MDF contribution, partner enablement, sales contests, etc.
- com experience and skill with reporting. Data analysis experience via Excel or other tools. Familiarity with solutions such as Tableau, a plus.
- Familiar with different types of channel partners and routes to market
- PRM experience is a plus – how to build campaigns, dashboards, and update pages on the Impartner platforms or similar
- Self-motivated, able to work autonomously, and communicate effectively.
- Team player and the ability to coordinate across multiple departments
- Attention to detail, highly organized, and strong project management skills
- Ability to effectively prioritize and manage multiple tasks
The base salary range across the U.S. for this role is between $65600-$98400. In addition, this role is eligible for a bonus. Black Duck offers a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors, including location, skills, experience, and education.
Black Duck considers all applicants for employment without regard to race, color, religion, sex, gender preference, national origin, age, disability, or status as a Covered Veteran in accordance with federal law. In addition, Black Duck complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it maintains facilities. Black Duck also provides reasonable accommodation to individuals with a disability in accordance with applicable laws.