Senior Customer Lifecycle & CRM Manager
iZotope
Senior Customer Lifecycle & CRM Manager
UK remote, London.
About Us
For over 25 years, Native Instruments has been at the forefront of sonic innovation. Guided by our mission to inspire and enable creators to express themselves, we develop integrated audio hardware and software solutions for musicians, producers, engineers, and DJs of all genres and levels of experience.
Native Instruments embraces diversity and a respect for all people. We are proud to be an equal opportunity employer and we believe the foundation of our dynamic and pioneering spirit starts with a fair and inclusive culture. At Native Instruments we value teamwork and passion, deliver inspiring experiences, continuously innovate and empower our communities, while also serving our planet.
All applicants will receive equal consideration for employment at Native Instruments and we encourage everyone to apply – regardless of gender identity, race, color, religion, sex, sexual orientation, national origin, genetics, disability, age, or any other characteristic protected by law.
Help us reach our goal in making the future of music diverse, inclusive and exciting! We encourage you to submit your application without the requirement for a photograph, identifying factors or personal status information.
About The Team
Marketing is at the heart of Native Instruments’ business. We act as the conduit between the company and its audiences. Together, we are aiming to empower music creators worldwide, through inspiring content and unique community activations. Our digital marketing team takes care of the acquisition, activation and engagement. We work in cross-functional teams, each consisting of experts from the areas of data analytics, messaging, lifecycle management, performance marketing, SEO, engineering and content production.
Your Contribution
- Using your lifecycle management and CRM expertise you will plan, build and manage high performing messaging campaigns across multiple channels (email, push, in-app), including audience selection, trigger qualification, segmentation, setup, send out and campaign analysis
- Together with the team you will identify opportunities to drive product adoption, engagement, retention as well as cross- and up-sell behavior in LCM channels
- You will coordinate campaign creation process with relevant departments and be the point of contact for campaign stakeholders
- You will carefully monitor individual campaign performance, adjusting and adapting as needed and collecting insights to optimize future campaign activity (A/B testing)
- Using your segmentation tactics knowledge, you will develop target groups and communication concepts for individual sales pitches using marketing automation
- Together with relevant stakeholders you will compile, consolidate and systematically maintain customer data
- You will support other departments with the definition of requirements and functionality needed to further develop our CRM strategies
- You will provide junior team members with support and expertise in the execution of lifecycle and CRM programs
Our Ideal Candidate
- Professional working experience and a track record of success in CRM, preferably as a lifecycle and CRM manager
- Bachelor’s degree in Marketing, Business Administration, Information Technology, Economics or a related field
- Meticulous organizational skills. You are a planner, a collaborator and an excellent project manager; Google Drive is your second home.
- Knowledge of Braze, Metabase, Google Analytics and experience with SQL is a plus
- Passion for music and understanding the current music production market
- English language fluency with excellent written and verbal communication skills
- Demonstrated ability to work cross functionally
- Proven ability to collect, analyze and derive insights from customer and business data
Our Benefits
- Remote First: We offer a range of options that allow you to work in a way that suits your lifestyle, either at one of our workspaces, a hybrid arrangement, or fully remote.
- Shared workspace in London: Landmark Spaces
- Workation: Work remotely anywhere in the world for up to 4 weeks per year
- Flexible work model from one of our entity locations
- Trust-based working hours
- Holidays: 25 days paid holiday per year which increases with tenure
- Healthcare: Public health care with NHS supplemented with Simply Health. This involves contributions for dental and optical healthcare, for example
- Pension: Employees can choose an auto enrolment scheme or can bring their own SIPP with them
- Free software downloads and reduced prices on hardware
- Employee Assistance Program for your well-being