Explore careers with our portfolio companies

Solution Sales Manager - SaaS and Cloud Solutions, EMEA



Sales & Business Development
Europe · Middle East · Africa
Posted on Monday, June 24, 2024


About LiveU

Join the leader in live IP-video solutions for the world's top broadcasters, sports, public safety and other organizations. With over 5,000 customers in over 150 countries, LiveU is the brand name used to cover every major news and sports event, from the US Presidential Election campaign to the Summer and Winter Games.

Location: EMEA (Remote or Hybrid, based on location, our offices are located in London)

Job Summary: The Solution Sales Manager for EMEA at LiveU specializes in SaaS and Cloud Solutions within the broadcast and live streaming technology sector. This pivotal role is centered around driving sales effectiveness and actively engaging in direct sales opportunities across the EMEA region. You will lead customer-facing activities, develop targeted sales strategies for SaaS and Cloud Solutions, and guide the regional team through complex sales processes, aligning our sales approaches with the unique trends, customer needs, and market dynamics of the EMEA broadcast market.


Key Responsibilities:

  • Enhance Sales Effectiveness in SaaS and Cloud Solutions: Develop and implement sales training programs and playbooks focused on SaaS and Cloud Solutions. Identify market-specific use cases to enhance the efficiency of the SaaS and Cloud Solutions sales team.
  • Create sales toolkits, presentations, and case studies specialized in SaaS and Cloud Solutions for the EMEA market.
  • Proactively engage in SaaS and Cloud Solutions Sales: Lead and engage in SaaS and Cloud Solutions sales within the EMEA region, identifying and pursuing new sales opportunities and setting the pace for how these opportunities are approached and managed. Focus on acquiring new clients and deepening LiveU's engagement with existing client organizations.
  • Understand and respond to the diverse needs of various sectors, while identifying opportunities to cross-sell and enhance the value offered by LiveU's SaaS and Cloud Solutions within our current client base.
  • SaaS Solution Sales Advisor: Act as a trusted advisor and provide hands-on support for the sales teams in the area of SaaS and Cloud Solutions sales in various stages of the sales process. Identify common issues that slow down sales, either product or process-related, and work closely with various teams across the organization to find practical ways to tackle them.


  • Specialized Expertise in SaaS & Cloud Solutions Sales: Comprehensive understanding of SaaS and Cloud Solution products and markets, with a focus on the EMEA region.
  • Proficiency in discovery calls, customizing solutions, managing the sales cycle, strategic sales planning, articulating value propositions/ROI, and strong negotiation and deal-closing skills.
  • Broadcast Market Experience: In-depth experience in the News or Sport broadcast and digital industry, with emphasis on SaaS and Cloud Solutions.
  • Sales Enablement Skills: Experience in developing effective sales training programs and materials for SaaS and Cloud Solutions.
  • Strong client engagement and relationship-building skills in the SaaS and Cloud Solutions sector.
  • Skilled collaborating effectively across different functions within the organization, including Sales, Product and Product Marketing teams Solid technical understanding of technical SaaS and cloud solutions.
  • Ability to conduct effective and customer-specific product demonstrations for SaaS and Cloud Solutions.
  • Creative problem-solving skills and adaptability in the SaaS and Cloud Solutions domain.
  • Excellent verbal and written communication skills, ideally multilingual to cater to the diverse EMEA region.
  • Commitment to ongoing development in the field of SaaS and Cloud Solutions, staying updated with industry trends.


  • At least 5 years in SaaS and Cloud-based solution sales Solid experience in the broadcast and live streaming technology sector, particularly within the EMEA market.
  • Demonstrable history of meeting or exceeding sales targets, indicating strong sales skills and business growth capability.
  • Education: Bachelor’s Degree in Business, Marketing, or related fields. Relevant Industry Certifications.
  • Preferred: familiarity in the sport broadcasting industry.