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Influencer Relations Specialist, Global Marketing

NZXT

NZXT

Marketing & Communications
monrovia, ca, usa
Posted on Tuesday, July 2, 2024

NZXT is a founder-led, global organization that has not lost our entrepreneurial, scrappy roots. We’re made up of gamers, builders and PC enthusiasts on a mission to create hardware, software, experiences, and services that surprise and delight gamers of all types. So what makes NZXT, NZXT? Our employees come from a variety of backgrounds with unique experiences and interests that make us better. We invent, we play, and we have fun doing it because building is more than just assembling computer parts - building is an attitude and a state of mind. That attitude is shared by an ever-growing community of people who are all here to help each other reach the next great thing. This is an exciting time to join NZXT - let’s get building.

Job Title: Influencer Relations Specialist, Global Marketing

Reports To: Sr. Director, Global Marketing

Location: Monrovia, CA

Workplace Type: Hybrid

JOB SUMMARY

The NZXT marketing team is seeking a motivated Influencer Relations Specialist with a proven track record of developing and executing influencer strategies that align with brand goals. The ideal candidate is creative, strategic and deeply understands PC gaming market trends and influencer culture. This role requires close collaboration with cross-functional teams, including regional marketing, social media, creative and PR.

RESPONSIBILITIES

  • Develop and implement influencer strategies that enhance brand awareness, drive engagement, and increase sales.
  • Identify, build and maintain relationships with key PC gaming influencers.
  • Collaborate with cross-functional teams to align influencer marketing campaigns with overall marketing objectives and brand voice.
  • Negotiate and manage influencer contracts, including payment terms and deliverables.
  • Oversee the creation and execution of compelling influencer campaigns, including content creation, contests, giveaways, and sponsored posts.
  • Monitor and analyze the performance of influencer campaigns, providing regular reports and insights to stakeholders.
  • Stay up-to-date with industry trends and best practices.
  • Collaborate with legal and compliance teams to ensure all influencer marketing activities adhere to relevant regulations and guidelines

QUALIFICATIONS

  • 3+ years of relevant influencer marketing experience in PC gaming market.
  • Knowledge of the PC gaming community and industry and an interest in the high-end components and gaming gear that are used by gamers.
  • Track record of developing and executing successful influencer campaigns.
  • Strong understanding of industry regulations and guidelines.
  • Proven ability to collaborate with cross-functional teams.
  • Exceptional communication skills, capable of engaging with individuals at all organizational levels, both internally and externally.
  • Strong organizational and analytical skills, with the ability to efficiently handle multiple projects.
  • Experience working with PC gaming communities and influencers

COMPENSATION

The estimated base range for this role is: $83,000.00 - $107,000.00. Compensation decisions are dependent on several factors including, but not limited to, an individual’s qualifications, internal equity and alignment with market data. We offer a wide range of benefits including health/dental/vision, retirement and paid time off. This position is bonus eligible. All employees at NZXT receive equity as part of their compensation package.LIJM1 #LI-Remote

#LIJM1 #LI-Hybrid

CULTURE & VALUES

At NZXT, we believe in the importance of Design Thinking and the power of Serving Community, and our values spring from those two core ideas:

GIVE A SHIT - We’re obsessed with doing right by our community internally and externally.
  • We care a lot
  • We speak up
  • We do what we say
LEARN AND GROW - We see our challenges as opportunities. Progress over perfection.
  • We are curious and aren’t afraid to try
  • We take accountability
  • We apply what we learn
WIN TOGETHER - We elevate each other with unique perspectives and mutual respect.
  • We are in this together—win or lose
  • We lift each other up
  • We value every voice
KEEP IT SIMPLE - We remove complications to focus on what’s needed.
  • We make it efficient
  • We reduce friction
  • We keep things user-friendly

We hope that every NZXT employee internalizes and practices these values to the point where they become second nature. We expect our leaders and managers to embody and nurture these values, because when they are in full force... amazing things can happen.

NZXT is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.