Marketing Technology Strategist
symplr
Marketing Technology Strategist
- ID
- 2026-2137
- Category
- Marketing
- Position Type
- Regular Full-Time
- Min
- USD $90,000.00/Yr.
- Max
- USD $110,000.00/Yr.
Overview
The Marketing Technology Strategist will own and optimize our marketing technology ecosystem, leading the integration of next-generation tools to accelerate revenue and improve efficiency. The immediate priority is implementing our first AI-driven sales development platform, incorporating agentic SDRs/BDRs that work alongside the symplr team. This role will oversee the marketing tech stack and collaborate with a team of marketing operators to ensure seamless integration across key tools, including HubSpot, Outreach, Salesforce, Google and LinkedIn Ad Managers, and Bizible—establishing the foundation for scalable, data-driven growth. Long term, this person will serve as the architect and operator of our marketing tech stack, driving process efficiency, campaign automation, and performance visibility across systems.
Duties & Responsibilities
- Lead the implementation of Qualified, including integration with HubSpot and Salesforce, establishing data flow, and operationalizing AI-assisted SDR workflows.
- Serve as the technical owner for the marketing tech stack, ensuring tools are fully integrated, adopted, fully utilized, compliant, and optimized for performance.
- Partner with Marketing, Sales, Customer Success, Commerical Ops, and Business Ops to align systems and support scalable growth, evaluate new technologies (AI tools, ABM platforms, and attribution systems) to enhance GTM effectiveness.
- Create and maintain documentation for system architecture, integrations, and operational processes.
Skills Required
- 5+ years of marketing operations experience in a B2B SaaS or enterprise software environment.
- Proven experience managing and integrating tools such as Salesforce, HubSpot, Qualified, Outreach, 6sense, or other marketing automation and ABM platforms.
- Strong technical acumen—comfortable designing workflows and managing APIs/integrations.
- Experience operationalizing go-to-market technologies for pipeline creation, attribution, and lead management.
- Familiarity with AI-driven tools and enthusiasm for testing and deploying emerging technologies.
- Excellent analytical skills with the ability to translate data into actionable insights.
- Strong collaboration and communication skills; able to work cross-functionally with Marketing, Sales, Commercial Operations and Business Operations.
- Highly organized, detail-oriented, and proactive in driving improvements.
- Learning mindset
Min
Max
Options
The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor.
Applicants must be authorized to work in the U.S. on a full-time basis without the need for current or future sponsorship.
About symplr:
symplr is revolutionizing healthcare operations with a first-of-its-kind platform that drives effective, efficient, and connected workflows while increasing operational benefits and scaling clinical, financial, and quality outcomes—driving value where it matters most.
We are a remote-first company with employees working across the United States, India, and the Netherlands. Guided by values, we focus on teamwork, championing our customers, being rooted in action and outcomes, overcoming challenges, and leading through equality and integrity. Read more about symplr's culture and values at symplr.com/careers.
Perks & Benefits:
- Company Sponsored Medical, Dental & Vision
- Safe Harbor 401K with Employer Matching up to 5%, eligible upon hire with immediate vesting
- HSA Employer Contributions, Employer Paid Life, Short-term and Long-term Disability, and AD&D Insurance Plans
- Permissive Time Off Plans, Volunteer Time Off, & 12 Paid Holidays
- Fully Paid Medical Leaves of Absence and Bonding Leaves for new parents
- Tuition Assistance & Continuing Education Reimbursement available
- Additional Employer-Paid Programs: Cleo Family Services, Care@Work Memberships, Headspace Memberships, LifeMart Discounts, and more!
symplr is an Equal Opportunity/Affirmative Action Employer. We consider applicants without regard to race, color, religion, age, national origin, ancestry, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, veteran status, disability, genetic information, citizenship status, or membership in any other group protected by federal, state or local law.
As an ongoing commitment to reasonably accommodate individuals with disabilities, symplr has established alternative methods to complete the application process. Disabled applicants needing assistance are encouraged to call 281.863.9500 if further assistance is required.
To all recruitment agencies: we do not accept resumes or partnership opportunities. Please do not forward resumes to symplr or any of our employees. We are not responsible for any fees related to unsolicited resumes.
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